Culture Kings: Building Brand Identity

We sat down with Monica Lin, Senior Director of Brand Marketing at Culture Kings, to dive into her unique approach to brand building and community engagement.

Parks Project: Community Strategy

We had the pleasure of spending time with Jack Gray, President of Parks Project, as he shares insights on building a brand that goes beyond commerce to engage a passionate community of park enthusiasts.

Alpaka: Mobile Retention Success & AI Trends

Ramiro Gomez, Co-Founder of Alpaka, shares how the brand is navigating market trends and embracing innovation to deliver exceptional customer experiences.

Your Ecommerce Growth Hub

Get expert playbooks, industry deep dives, and free tools to help you grow faster on Shopify.

Playbooks & Guides

Actionable insights powered by real data, industry research, and the strategies today’s top ecommerce teams actually use.

2026 Mobile Trends Report

AI is reshaping how shoppers discover, decide, and buy. This six-part report breaks down how modern ecommerce teams use AI to predict demand, personalize in real time, and convert intent into revenue.
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CX for Experts

In this free instant download, unlock 39 pages of tactical tips from ecom experts that will take your brand’s CX and retention to the next level.
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App Marketing Guide

Discover proven BFCM mobile app marketing strategies to boost sales, retention, and customer loyalty. Learn how to drive app downloads, optimize design, and maximize revenue with push notifications, exclusives, and more.
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2025 BFCM Strategy Report

Exclusive insights + proven plays to profit beyond the weekend. This report includes data from thousands of BFCM shoppers, proven swipe files, and insights from Shopify insiders.
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Growth Tools

Interactive tools and calculators built to help you plan smarter and move faster.

Inspiration Center

Explore our library of real-world designs from top Shopify brands who use Tapcart to power their mobile shopping apps.
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SMS vs Push Calculator

See how much you could save annually by shifting a percentage of your SMS list to push, and how much more revenue you could drive from higher conversion and order value in the app.
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Blog

Expert POVs, fresh trends, and industry news

Editor’s Picks

June 8, 2026

By Alexis Avila .png) How Princess Polly Achieved 11% Conversion Rates With AI-Driven Clicks vs. Traditional Flows

May 13, 2026

By Alexis Avila How Credo Beauty Used Tapcart AI to 3.5x Conversion Rates and Double Recovered Revenue

April 13, 2026

By Alex Rosas Why Ecommerce Brands Are Investing in Mobile Apps Now to Win BFCM 2026

The Latest

May 7, 2026

By Alex Rosas How to Choose the Right Mobile App Platform for Shopify Brands in 2026

April 15, 2026

By Alex Rosas .png) BFCM 2025 Recap: Sustained Growth and the Mobile App Advantage

April 13, 2026

By Alex Rosas How App Exclusives Help Brands Build Community & Increase Sales

Expert Interviews

Real conversations with the leaders, creators, and innovators shaping ecommerce today

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